NEW HAVEN, Ind. (WOWO) — Gas up and give back Friday afternoon during WOWO’s Penny Pitch gas rollback event!

From 3 to 6 p.m., four All American Store locations-including New Haven, Bluffton, LaOtto, and Columbia City-will drop prices at the pump.

Donations go to Breastie Boxes, supporting women with breast cancer.

WOWO’s Casey Hendrickson will broadcast live from New Haven!